How to open a restaurant from scratch and how much money do you need? Step by step instructions

Despite its vast territory, our country lags significantly behind the countries of Eastern and Western Europe in terms of the number of public catering outlets. For example, in Poland the number of such establishments is almost twice as large, and in Spain - almost six. According to experts, even despite the unstable economic situation, the Russian public catering market has a high rate of development and is one of the most promising for business. Thus, the average payback in this segment is considered to be 1–3 years, which is an excellent indicator.

In this regard, many of our fellow citizens are thinking about opening their own catering establishment. In this article we will try to answer questions about how to open your own restaurant, cafe or bar, where to start and what stages you need to go through to realize this goal.

I want to open a restaurant: where to start?

It’s worth deciding what type of establishment (at least approximately) you are going to open:

By format. Bar, canteen, fast food, family cafe, fashionable restaurant, establishment “for your own” - the choice is wide. As practice shows, novice businessmen most often “succeed” in classic city cafes, without the difficulties and features inherent in all target establishments.
By price level. This criterion is often, but not always, dependent on the previous one. Usually, one of the significant limitations here is the budget of a beginning restaurateur: the higher the level of the establishment, the higher the costs of opening it will be. Experts do not recommend that business beginners start with expensive restaurants - the public is very demanding, the investments and risks are too high. The optimal solution would be to open a democratic casual establishment.
By type of cuisine. Usually, both the interior and the desired location of the establishment depend on the type of kitchen. Japanese, Russian, Italian, Georgian or maybe exotic Peruvian? Here experts recommend not to complicate your task and choose one that you understand: the concepts of Russian or simple European cuisine are good for beginners.
According to the maximum number of guests. The cost of furnishing an establishment is directly proportional to the number of seats. No matter how great the temptation to open a large restaurant at once, it is better to limit yourself to a room for 30–80 guests.

The Russian public catering market, despite the crises, continues to develop. Thus, in 2014 its volume increased by 8.3%, and turnover reached 1.2 trillion rubles. Despite a slight decline in 2015, experts talk about the inevitable further growth of indicators and reaching a turnover of 2 trillion rubles by 2017.

So, at the moment, almost all experienced restaurateurs recommend that newcomers open establishments in the format of a “democratic” cafe or restaurant, serving local, European or mixed cuisine and alcohol. The hall should be designed for an average number of visitors.

It should be remembered that circumstances can make the most unexpected adjustments to plans: after calculations, the expected costs will exceed possibilities, the rented premises will not fit the original concept, but will be ideal in everything else. Therefore, it is optimal to think through several suitable concepts for the style of the establishment and the type of cuisine and be ready to make some changes to the planned menu and pricing policy.

How much does it cost to open a restaurant?

The answer to the question about the cost of opening a restaurant from scratch will directly depend on its features, defined in the previous section.

The total amount consists of several points:

rent/purchase/construction of premises. If we consider an establishment with 50 seats, then renting a room (presumably 150–200 m?) will cost from 200,000 rubles per month. In this case, you will have to immediately pay at least two months plus a deposit, that is, from 600,000 thousand rubles. In the central areas of megacities and in large shopping centers, the amount can increase by 3–10 times. Construction or purchase of premises, of course, will cost significantly more, but do not forget that these will not be fixed costs;
paperwork- from 300,000 rubles, depending on the specifics of the establishment, when constructing a building for a restaurant - several times higher;
design and engineering on average they will cost about 2,000 rubles per square meter, that is, from 300,000 rubles for our premises;
repair- costs will depend on the complexity of the design and the initial condition of the premises. On average, about 3,000 rubles per m2, which means from 450,000 rubles for the calculated area;
furniture- the required minimum of chairs, tables, sofas, as well as a waiter station and a bar counter will cost from 300,000 rubles;
kitchen equipment and supplies- in order to supply the establishment with the necessary number of high-quality professional tools, equipment and utensils for storing, preparing and serving dishes, as well as for washing the above, you will need an amount of 1,500,000 rubles;
dishes and serving items designed to serve 50 guests will cost from 350,000 rubles;
primary purchase of food and alcohol usually costs from 200,000 rubles;
staff uniform- an optional, but desirable element, part of the corporate identity. When purchasing a minimum set of clothes for waiters and cooks, you should expect an amount of 50,000 rubles.

In total, the total amount of all payments will be about 4,000,000 rubles. If you add to this the cost of special software, installing terminals for waiters (R-Keeper), printing menus, creating a company website, conducting advertising campaigns, you can count on an amount of 4,500,000 or more.

In addition to one-time expenses, the restaurateur faces ongoing expenses:

rent (if the premises are rented);
wage;
communal payments;
telephony, Internet;
buying food, alcohol;
advertising expenses.

What documents are needed to open a restaurant?

Organizing a catering enterprise is one of the most difficult types of business in terms of collecting documents. The list of papers required for the legal operation of a restaurant includes more than a hundred items, and the list of required permits may differ in different regions. Therefore, most entrepreneurs, in order to save time and money, prefer to contact companies that prepare the necessary turnkey documentation.

The first step when opening any type of establishment is to register a legal entity. The “LLC” form is rightfully considered the most popular and convenient for restaurants. Availability of complete package of constituent documents And lease agreement(or certificate of ownership of the premises) is mandatory at all stages of further approval.

To open an establishment you will also need:

conclusion of the SES on the establishment’s compliance with sanitary standards;
conclusion of the Ministry of Emergency Situations on compliance with fire safety standards;
presence of a registered cash register;
contracts for disinfestation, deratization and garbage removal;
security agreement, security alarm connection(to obtain a license to sell alcohol).

And this is just the basic package of necessary documents. The owner of the establishment should remember about many nuances, without which the activity of the establishment may be unlawful.

Business plan development: stage 1

As you know, when opening a new business, including a restaurant, you need to draw up a business plan from scratch. This is a kind of “scheme” for creating a future enterprise with calculation of planned costs and income, analysis of profitability and other indicators.

Typically, there are two types of business planning: for external and internal use.

The first is required for those who are going to attract borrowed funds to their enterprise - a loan or investment. In this case, the best choice would be to turn to special organizations: it is quite difficult for a non-professional to convince investors or banking organizations of the return on investment. Those who are still planning to create a document on their own should take into account that it is better to do this after having already received data on the premises, the number of staff and the size of the salary fund, traffic, as well as having finally approved the concept of the establishment.

Another thing is an internal business plan, which is necessary for any entrepreneur to understand the prospects for creating a business. Typically the document contains the following chapters:

name and general description of the project: planned concept, area of premises, number of staff, type of kitchen and pricing policy;
approximate product range;
preliminary estimate of opening costs;
estimated monthly expenses (rent including utilities and communications, salary fund, purchasing expenses);
calculation of time costs for each stage before the opening of the establishment;
planned financial indicators;
calculation of return on investment.

It makes sense to draw up an initial business plan at the very early stage of opening a restaurant - by analyzing the market as a whole, competitors of a similar format, as well as statistical data. Then the indicators will need to be adjusted in accordance with realities.

Selection and renovation of premises: stage 2

Finding premises for a future restaurant often becomes a headache. Experts recommend approaching this issue with the utmost care, often citing a quote from the Italian restaurateur and chef Marziano Palli: “In first place is place, in second place is place, in third place is place, in fourth place is place, in fifth place - kitchen".

The general rule of profitability is this: the lower the average bill of a cafe, the higher its attendance should be. If the most expensive establishments in the world can afford to be located far from civilization, good gastronomic restaurants - in the courtyards of the central districts of the city, then middle-class cafes should choose busy streets, and fast food should look for places in large shopping centers and train stations.

However, not only traffic is important, but also the compliance of the potential audience with the level of the establishment. This applies to both pricing policy and cuisine features. For example, it would be appropriate to locate a vegetarian cafe near a large yoga center, and a budget restaurant serving Pan-Asian cuisine near a market. Because of all these subtleties, experienced entrepreneurs begin creating a restaurant concept after renting a premises: there are not many suitable sites in any city, and an establishment of any format can be successful, provided there is demand.

After renting, the question of repairs and often redevelopment inevitably arises. Here it is better to trust experienced designers and planners - this will help you avoid many mistakes common to beginners. There is no need to remind you that the style of a restaurant must correspond to its concept, and it is extremely rare to create an ideal interior without the help of a specialist.

Purchase of equipment, furniture and utensils: stage 3

As a rule, all equipment for the kitchen area is selected in agreement with the chef: it is he who orders the tools and equipment necessary for the work, taking into account the intended menu. Furniture and serving utensils are chosen according to the general concept of the style. The number of dishes usually corresponds to the maximum number of seats multiplied by 2 or even 3 - that is, for 50 guests there should be 100–150 plates, cutlery and glasses of each type.

It is better to buy equipment in specialized stores that supply equipment for restaurants: firstly, here all tools and utensils can be purchased at wholesale prices, secondly, such organizations provide installation and warranty repair services for equipment, and thirdly, in case of loss or damage to serving items, you can easily purchase similar ones.

When arranging furniture, it is better to turn to professionals - designers or suppliers - they will offer a competent and beautiful solution.

Computerization: stage 4

It is difficult to imagine a modern restaurant without production and accounting programs and personnel monitoring. You can develop your own software, but there are a sufficient number of ready-made packages on the market.

The most popular of them: R-Keeper, 1C: Public catering, POS Sector. They completely coordinate the work in the establishment: the waiter sends the order through the terminal to the kitchen, the cook sees the list of dishes to be prepared on a special monitor, after calculation, all ingredients are written off from the warehouse according to the calculation card, income and expenses are recorded for the accounting department. And this is only a small part of the possible functions of such software: in addition, many programs are capable of accepting orders directly from customers’ smartphones, collecting and storing the purchase history of discount card holders, using special controllers to record the number of drinks poured in a bar... In short, the costs of programs for a restaurant completely justify themselves, and a novice businessman simply cannot do without special software.

Recruitment: stage 5

Of course, to hire the right people, it is better to turn to specialized agencies, but if you have a limited budget, you can do it yourself. When recruiting dishwashers and cleaners, an interview is usually enough, but when hiring buyers, waiters and administrators, it is worth studying their work experience and recommendations, but it is advisable to verify the skills of the chef, cooks and bartenders personally. Chef , as a rule, is selected at the stage of approval of the final concept of the establishment. A significant part of success will depend on this employee. Not only culinary talents are important, but also an understanding of the target audience and the key idea of the restaurant. Candidates for the position cooks most often selected personally by the chef.

How many workers are needed for the normal functioning of the establishment? The answer will depend on the size and format of the establishment. Since we are focusing on a small restaurant of a democratic level, an approximate list of personnel will be as follows:

Chef;
cook (for 50 guests per shift, 2–5 cooks will be enough);
bartender/barista (for small restaurants, one per shift is sufficient;
dishwasher;
buyer;
administrator/hostess;
waiters - as a rule, one waiter can serve up to 10–15 guests (accordingly, our establishment should have 3–5 such employees per shift);
cleaning woman;
accountant (you can limit yourself to “coming”).

A common mistake of novice entrepreneurs is to try to embody their own ideal picture of the enterprise in business: in the case of a restaurant - service, interior and cuisine. You shouldn’t be guided by your own tastes - after all, not only you and your friends will visit cafes and restaurants.

Menu creation and supplier selection: stage 6

The menu development stage coincides in time with the stage of final approval of the concept. Typically, one of the main participants in this process is the chef: he creates a list of planned dishes, and the owner or manager evaluates them in terms of attractiveness, taste and cost of ingredients.

The selection of suppliers is carried out by the restaurant manager or purchasing manager: they analyze the product market, choosing the best companies in each segment in terms of price-quality-reliability. Almost no establishment is limited to one supplier, usually there are 7–10 of them: firstly, the conditions for each group of products must be considered separately, and secondly, it is better to provide some kind of “backup” source, especially for rare ingredients.

Advertising: stage 7

To convey information about their establishment to customers, entrepreneurs usually use a set of measures:

ordering a sign that reflects the type and concept of the establishment;
placement of billboards and signs;
website creation and promotion;
registration on various specialized portals (Afisha, etc.) and opening accounts on social networks;
advertising in the press;
distribution of leaflets, booklets, etc.

The launch of an advertising campaign occurs shortly before the opening of the restaurant or immediately after. The set of activities is selected depending on the intended target audience: for casual establishments, distributing leaflets and PR on the Internet is well suited; for high-end restaurants, posting information in specialized publications.

Opening a catering establishment is an extremely difficult task. It is especially difficult for beginners: they have to take into account a lot of nuances and make many mistakes before they begin to understand the “kitchen” of the kitchen. Therefore, many beginning restaurateurs turn to specialists for help - companies that are ready to help in creating a successful establishment.

A cafe is the most popular format of a catering establishment. It doesn't take millions to start this business. costs. If the cafe works well, it is easy to acquire a permanent, loyal clientele. You can work in one place for decades and even pass this business on by inheritance.

But in order for a cafe to bring in a constant, stable income, before opening it, you need to study the key points of this business. Of course, nothing can replace your real experience, but still, it’s worth knowing where to start if you decide to open your own cafe from scratch.

For our users, we wrote a book about opening a small cafe, where we collected only practical recommendations, examples and calculations. This is little more than just step-by-step instructions, so we highly recommend you read it.

What will you learn by reading our book? Before opening your own cafe, you need to answer a number of questions:

Where will you open the cafe? Will it be a shopping center, a busy street, a residential area or a closed area such as an office center, university, or enterprise?
Are there enough of your potential clients there? How to estimate the expected attendance of your cafe?
How are your competitors doing? What niche in the catering market can you occupy?
Where to buy equipment, furniture and dishes for your cafe?
How to legally resolve the issue with musical accompaniment?
What is needed to obtain permission to open a cafe?

Our instruction book will tell you where to start to open your own cafe. But we did not limit ourselves to just describing the procedure for opening a cafe. You will also learn how to evaluate a restaurant’s menu for profitability, what efficiency indicators exist for an operating cafe, what your chef should do, and what area of responsibility you should control.

How much does it cost to open a cafe from scratch?

To understand how much money you need to open a cafe, you need to decide on the format of your establishment. At the preliminary stage of assessing the location, the activities of competitors, possible attendance, and the average bill, you can already guess how much daily income your cafe will generate. A good payback period for a café would be one year of its operation at full capacity, and this is what you should proceed from when calculating how much money you will need to open your café.

All costs of opening a cafe from scratch can be divided into one-time costs and those that will have to be borne throughout the entire period of the cafe’s activity. Let's collect this data in a table:

We did not indicate in the table the most important item of expense - premises, since the situation here may be different:

you already have your own cafe premises;
you are planning to buy a premises;
The cafe space will be rented.

Most often, cafe premises are rented. There are several reasons for this. Firstly, areas where there is good traffic are often located in shopping centers, where the premises can only be rented. Secondly, renting, rather than purchasing, premises reduces the cost of opening a cafe. Thirdly, despite all the preliminary calculations, the location of the cafe may turn out to be unsuccessful.

You need to rent space for a cafe wisely. We talked about what you need to pay attention to when concluding a lease agreement with the owner in our book. Well, if the premises are yours, congratulations, your risks when opening a cafe from scratch will be much less.

In each specific case, the amount of expenses when opening a cafe from scratch will be different. In our book, we calculated in detail and down to the smallest detail the cost of opening a summer cafe for 20 people. One-time costs amounted to 500 thousand rubles, plus 330 thousand rubles were fixed costs for the first month of the cafe’s operation, taking into account the rent of the premises. Total, 830 thousand rubles.

For business starters, we advise you to consider the option of a franchise in the catering industry. In some cases, opening a cafe as a franchise will be cheaper due to the fact that the franchisor is interested in promoting its brand. For example, he can offer you equipment in installments, for rent, or even for free use. Of course, he will later reimburse his expenses when he receives monthly payments from you, but at the first stage, operating a cafe as a franchise will help you quickly start making a profit.

When choosing a franchise, keep in mind that the examples of expenses and income in the franchisor’s proposal may not be entirely reliable. The franchisor is interested in selling you a franchise, so recalculate all the given figures yourself and add those expenses that are not taken into account in his rosy picture.

Are you planning to open your own business? Don’t forget about the current account - it will simplify doing business, paying taxes and insurance premiums. Moreover, now many banks offer favorable conditions for opening and maintaining a current account. You can view the offers here.

How to open a cafe from scratch: business plan

Do you need a business plan to open a cafe? If we talk about a professionally compiled document with formulas, graphs and marketing research, then it will not be cheap. Unfortunately, even an expensive document prepared by specialists will not guarantee you the stated income figures. A business plan is just a plan; only the cost figures will be more or less accurate.

However, before you open your own cafe, you must also calculate its income. Yes, it will only be estimated, but you should imagine what you can count on if the cafe is well organized.

We propose to replace a professional business plan for opening a cafe with an example with calculations of expenses and revenues. You can also find such an example in our book. In this example, we calculated not only the amount of expenses, but also how many visitors should come to the cafe, what the average bill should be, and what the payback period for your cafe might be.

What documents are needed to open a cafe?

What permits are needed to open a cafe? A cafe is a public catering establishment, and such establishments are under increased attention from supervisory authorities. Answering the question: “What does it take to open a cafe?”, we must draw your attention to the presence of certain bureaucratic barriers.

Unfortunately, the process of obtaining permits to open a cafe can take you a lot of time. The procedure itself is not explicitly stated in any regulatory act, because approvals must be obtained from different services.

The package of documents for opening a cafe in 2019 will include:

coordination with the fire inspectorate;
sanitary and epidemiological conclusion from Rospotrebnadzor on the compliance of the cafe with the requirements;
permission to open a cafe from the local administration;
permission to place outdoor advertising;
a license to sell alcohol if you sell it;
agreement with the police on the placement of a panic button.

The most difficult thing will be to obtain permission from Rospotrebnadzor to open a cafe, because To do this, you must comply with the requirements of several special documents (SNiP). During the issuance of the conclusion, Rospotrebnadzor will request contracts for disinfection, garbage removal, laundry services, a technological project for connecting equipment to electricity, water, sewerage and other documents. Next, a sanitary production control program will be approved, according to the plan of which further activities will be checked. We advise you not to enter into a lease until you know the sanitary requirements for your type of cafe. It is possible that the room you have chosen cannot meet them at all.

It is easier to open a cafe in a room where there was already a catering outlet, or in a shopping center in the food court format, where the administration of the shopping center will provide some assistance in obtaining permits.

You can find out what documents you need to open a cafe in Russia from specialized law firms that help in obtaining various types of licenses, approvals, and permits. It is no secret that the presence of connections, knowledge of the procedure, and regional characteristics are of great importance in this matter, therefore, if you have the opportunity to order such services, it is worth taking advantage of it.

In any case, do not despair, you can obtain permits to open a cafe yourself, especially since you only need to do this once. Look at how many catering outlets there are, all of which were able to overcome these bureaucratic obstacles. So can you.

Business in public catering is both profitable and difficult. To succeed, it is important to know not only how to open a restaurant from scratch, but also how to attract customers. All this requires going through a number of specific stages.

Stages of opening a profitable restaurant

How to open a successful restaurant is a pressing question for many citizens who have to invest some effort and be conscientious about their business. The procedure under consideration consists of 12 stages:

Thinking through a business idea and concept involves choosing the type of restaurant and creating a special atmosphere (music, design and other details).
Create your own menu. It should include unique dishes that differentiate your establishment from its competitors.
Drawing up a business plan is an important step when starting your own business. The document reflects all the information about the company’s activities: investments, profits, profitability, etc. It must be thoughtful and structured.
Selecting a target audience – identifying potential and regular consumers. These could be students, schoolchildren, youth, elite society, etc.
Finding premises is one of the difficult stages. When making a decision, you must take into account the concept of the establishment.
Technological design is necessary for successfully opening a restaurant from scratch and implementing a business plan. It contains measurement drawings with an explication of the room, and a plan for the arrangement of equipment.
Development of a design project - allows you to see the interior in the future, after renovation. Includes photography, identification of functional areas, as well as a plan:

— lighting;

— floor covering;

— placement of low-current networks;

— water supply;

— sewerage.

Repair, purchase of furniture, equipment. When choosing a product, you should focus on the preferences and tastes of the target audience.
Personnel selection includes interviews and training. The best applicants are selected.
Preparation of permitting documentation necessary for the uninterrupted operation of a food facility.
Advertising campaigns aimed at developing and supporting business.
Launching a project involves carrying out activities that provide an objective assessment of staffing levels and the level of training of employees.

Unusual business ideas for opening a restaurant

All restaurants open according to the same scheme and differ in business idea, design and amount of investment. If you decide to open your own restaurant, you can use the unusual ideas presented in the table.

Business idea	Description	The target audience
"Cafe on the River"	The restaurant is located in the shallow waters of a calm river with a sandy bottom. Visitors come in short clothes and rubber shoes. This option will be appreciated during the hot season.	men and women of different ages
"Restaurant on the Dukan Diet"	The menu is compiled according to Dukan and is divided into protein foods with a minimum amount of fat, protein and vegetable products and fasting meals.	women and girls over 16 years old
"Pharmacy bar"	Visitors can buy all the necessary medications and have a good time. They may be offered herbal tea, natural juice, etc.	men and women aged 30-40 years

Concepts for opening your own restaurant

A businessman who wants to understand how to open a restaurant must first determine the concept (type) of the establishment. There are the following categories:

gastronomic – offering culinary delights from the chef and dishes prepared according to complex recipes
everyday - has a simple menu and affordable prices
a canteen is a dining place known for its variety of dishes, good quality and affordable prices. This type of establishment is especially beneficial if members of the same family work there.

Where to open a restaurant?

Premises are one of the key factors for business success. The choice of real estate affects the intensity of financial flows. Those who want to understand how to open a restaurant should select places with maximum traffic.

Before concluding an agreement with a landlord or seller, an entrepreneur must obtain clear answers to the following questions:

What is the layout of the rented (purchased) plot.
How are all the entrances and exits located?
Are there entrances to the main entrance and utility room?
Are there entry restrictions?
What type of building (residential or public).

When signing a lease agreement, you should familiarize yourself with the term. It is important that it be at least three years. Typically, such deals are concluded for 11 months, but in this case there is a risk of losing investment. After carrying out repairs and purchasing equipment, it is difficult to transport everything to another building.

Business plan structure

It is impossible to open a restaurant from scratch without a competent and thoughtful business project, consisting of the following sections:

Summary – a brief description of the essence of the project: setting goals and business objectives. It reflects the size of the investment, the planned profit and the payback period.
Description of the service provided - the advantages, level of demand and differences from competitors are indicated.
Characteristics of the dishes offered - contains a list of products, certificates and other details.
Marketing analysis - identification of the target consumer group, information about age, geographical range and description of the service process.
Marketing plan – actions aimed at promoting a business.
Financial plan including:

— a list of resources necessary to implement the program;

— calculation of sales costs;

— determining the amount of revenue and fixed expenses;

— project efficiency (profitability);

- development prospects;

- payback period.

Analysis of possible risks and ways to prevent them.

What else is needed to open your own restaurant?

After successfully solving the previous tasks, the entrepreneur must prepare everything to launch the business. What does it take to open a restaurant? You will need:

furniture for the dining area (tables, seats, TV, lighting, air conditioning, decorations);
kitchen appliances (refrigerator, stoves, hoods, food preparation tables, condiment cabinets);
devices for accounting (cash register, PC with installed software);
furniture for auxiliary rooms (plumbing, shelving, shelves, tables).

You will also need to equip an administrative office, toilets, and corridors (depending on the type of premises and the wishes of the owner). For the work you need to select personnel:

waiters (from three people);
manager;
cleaners and dishwashers;
three cooks (chef, hot and cold shop cook).

The team must be highly productive and able to encourage visitors to return to your establishment.

Investments in a business project

How much does it cost to open a restaurant from scratch is one of the frequently asked questions, the answer to which depends on individual wishes and goals. According to experts, the average investment is about 2.5 million rubles.

The table shows one-time and ongoing financial costs for a small institution.

Primary costs		Fixed costs (once a month)
description	amount, thousand rubles	description	amount, thousand rubles
preparation of documents	from 300	rent	150
purchase of equipment	1 000	staff salaries	200
room renovation and remodeling	850	advertising policy	30
purchasing furniture, decorations	700	equipment operation	50
TOTAL	2 850		430

Also, those who are planning to open a restaurant should remember about systematic contributions to the tax office and the Pension Fund. They are done within the time limits established by law. You can find out the details of filling out and submitting a tax return on the Internet.

Revenue depends on indicators such as average check, seasonality, location of the facility and attendance. On average, profitability is about 50%. The funds pay off within 3 years, depending on the level of profit, but with proper advertising it can be reduced.

What documents will be needed?

Before preparing the documentation necessary to open a restaurant from scratch, you should decide on the form of ownership. An individual entrepreneur, by law, cannot sell alcoholic beverages in such establishments, so he must choose an LLC.

In order to open a restaurant, you will need many documents, some of which are:

constituent (charter, certificate of registration of the organization and registration with the tax authority, certificate of entry into the Unified State Register of Legal Entities);
permission for placement from Rospotrebnadzor (obtained before redevelopment and repairs are carried out), as well as a conclusion on compliance with all sanitary standards and approval of project documentation;
lease agreement, including BTI plan and certificate of the original owner;
acceptance certificate;
license for the sale of alcohol and tobacco products;
service contract;
patent issued by local governments.
agreement with the security services of the Ministry of Internal Affairs;
sanitary and epidemiological conclusion on production control;
passport for advertising space;
contract for servicing cash registers and others.

What should you do before starting a business?

The novelty effect has a strong influence on the subconscious of people who have a desire to satisfy their interest. For continued growth in attendance, it is extremely important to immediately exceed all guest expectations. Therefore, before opening a restaurant, it is necessary to hold a special event.

“Mock service” is the preparation of a facility for stable operation from scratch, which includes training services for visitors. The business owner invites relatives, friends, acquaintances, etc. The waiters serve the menu and offer free dishes.

When guests leave, you should find out their opinion about the establishment: the quality of the dishes offered, whether they liked the service, the premises, whether they have any wishes, etc.

Before opening a restaurant, a mock service allows you to:

determine the level of staff readiness for heavy workloads;
analyze the convenience of the project and identify equipment shortages;
correct interior deficiencies;
understand where you can place joint advertising with adjacent retail outlets;
identify and correct deficiencies before opening.

When purchasing or renovating a property, consider the following:

— the ceiling level above the floor must be at least 3 meters so that there are no problems with installing the hood;

— an alarm system and a service entrance are required;

— in a standard layout, the kitchen occupies about half the space.

When opening an establishment from scratch, you do not need to save money on equipment, since it will quickly break down and will not have time to pay for itself.
Correct zoning of the hall for clients affects the level of attendance. Institutions that use partitions are in greatest demand, but the ease of movement of visitors and employees should be considered.
Immediately after launching a business project, start keeping a “list of shortcomings”. In it, indicate nuances and omissions, and also set priorities for elimination.

Now you know how to open a restaurant with good growth prospects. Of course, such a business from scratch will require a certain investment of time, effort and money, but with a responsible attitude to the business, all efforts will be justified, and you will begin to receive a stable income.

You will need

concept of a future restaurant, business plan, marketing plan, premises, equipment, products, staff.

Instructions

Choose a room that will match the format of the establishment. The main selection criteria are the availability of client flows and a suitable internal one. It should also be possible to divide the area into three main parts: production, office and hall. Many beginning restaurateurs at this stage make one irreparable mistake. In an effort to place the maximum number of seats in the hall, they “rob” production areas, combine hot and cold workshops, and reduce the number of utility rooms. As a result, regulatory authorities do not issue permission to open an establishment, everything has to be redone.

Invite a designer, draw up a technical plan, which will indicate the main utilities that are tied to the technological equipment. Be sure to provide a good exhaust hood - without it it is extremely difficult to work in a hot shop, and the room is not entirely comfortable.

Purchase technological and commercial equipment. The first group includes refrigeration, thermal, mechanical. The second includes coffee making and beer dispensing. Also, be sure to purchase an automation system. Which program to choose depends on your capabilities, as well as on the planned throughput. As a rule, specialists who install the automated control system will also help with training to work with it.

Obtain permits from Rospotrebnadzor and the fire inspectorate. If an enterprise operated in the premises before you, as a rule, no special problems arise with the supervisory authorities. But if you change your profile, they are very possible. In this case, you should carefully listen to the requirements, correct the shortcomings and reapply for consideration of your issue.

Create a staffing schedule. If your restaurant business is a small cafe, some positions can be combined. For example, a bartender can also be an administrator, and a chef can also be a manager. However, everything is very individual and depends not only on the specifics of the establishment, but also on the personalities of certain employees. To avoid the risk of hiring unscrupulous personnel, take the selection process responsibly. Write job descriptions and ask employees to sign them. Draw up employment contracts that clearly state the rights and responsibilities of staff.

Develop a menu. It can be small: three or four positions in each section is quite enough. A large menu is difficult to execute and also requires large inventories, which will inevitably lead to serious write-offs. Apply for a liquor license. 40 percent of the restaurant business's revenue comes from the kitchen and 60 percent from the bar, so a liquor license will come in handy.

How much does it cost to open a cafe: dynamics of development of catering establishments + tips for creating the concept of an establishment + business plan for opening a cafe + calculation of costs and payback.

Introduce a system of club discounts and coupons for your regular visitors.

Do you want to figure out how to open your own cafe?

You will learn important nuances regarding this business from this video:

How much money does it take to open a small cafe with 15 tables without a bar counter and sofas?

Prices for the minimum set of equipment for a coffee shop will show how much it really costs to open your own establishment:

Name	Quantity	Price for 1 piece, rub.	Total price, rub.
Total:			RUB 621,800
Bar table	15	5500	82 500
Chairs	60	1200	72 000
Sconce	20	1000	20 000
Pendant lamps	10	2000	20 000
Showcase	4	16 600	66 400
Coffee machine	2	65 200	130 400
Refrigerator cabinet	1	67 000	67 000
Plate	1	45 000	45 000
Mixer	1	5 200	5200
Dishwasher	1	87 550	87 550
Cup	75	110	8250
Cup	40	100	4000
Plate	90	150	13 500

In total, you will need at least 622,000 rubles to purchase interior furniture, kitchen equipment and utensils.

But this cost does not include the installation of washbasins, toilet rooms, utility costs, and elements of interior and exterior interiors. But you will need all this if you decide to open such an establishment. And all this costs money.

But still, these are small things compared to the main categories of costs.

Additionally, you need to take into account the salaries of employees, because this also determines how much money you need to spend on opening a cafe:

Job title	Number of workplaces	Salary, rub./month
Total:		RUB 191,700
Cook	3	25,000 x 3 = 75,000
Barista	1	15 000
Waiter	5	14,500 x 3 = 43,500
Administrator	1	35 000
Cleaner	1	11 200
Dishwasher	1	12 000

The food purchasing budget depends on the menu. Average price of products needed to open a cafe:

Name of product	price, rub.	Name of product	price, rub.
Almond flour (1 kg)	1416,1	Caramel topping (424 g)	211,9
Durum pizza flour (5 kg)	805,4	Sliced loaf (300 g)	21,8 - 23,5
Wheat flour (1 kg)	76,3 - 84,9	Wheat tortilla (750 g)	171,5
Granulated sugar (1 kg)	55,6 - 73	Cocoa powder (100 g)	91
Fine salt (1 kg)	22,7 - 61	Coffee beans (1 kg)	652 - 1400
Sesame oil (250 ml)	317 - 486,8	Tea bags (100 pieces)	180,7 - 328
Olive oil (1 l)	521 - 564,5	Cheesecake Pie (2.55 kg)	1823 - 2005
Sunflower oil (0.9 l)	86,2 - 93,8	Tartlets (800 g)	906,2
Drinking water (5 l)	31,8	Strawberry cake (2.9 kg)	1447,7
Mineral water (1 l)	27,4	Margarine for baking (200 g)	16,4
Kvass (2 l)	57,2	Cream 33% fat (1 l)	175 - 224,5
Juice (1 l)	70,6 - 185,9	Confectionery cream 30% (1 l)	180,8
Jam (320 g)	65,2 - 88,7	Ice cream (2.2 kg)	686 - 724,4
Flower honey (1.4 kg)	399	Butter (500 g)	92,9 - 115,4

Summary table of costs for opening a small cafe:

Name of the category of waste	Cost, rub.
Total:	RUB 1,132,800
Business registration	From 20 500
Room rental (60 sq.m.)	From 90 000
Room design, furniture, cutlery	621 800
Menu design, compilation and printing	From 6 400
Kitchen equipment	From 160,000
Purchase of goods	From 23 000
Staff salaries	191 700
Cafe advertising	From 4 000
Website creation	1400-7000
Communal payments	From 14 000

According to our calculations, you need to have a considerable amount of money - about 1,132,800 rubles in order to open your own small coffee shop. At the same time, the average payback period for a cafe is from 7 to 14 months.

The amount of expenses that will be incurred when opening a cafe will vary greatly in different cities. Of course, the cost of rent in Moscow or St. Petersburg will be much more expensive than in a small town or village. Premises on the central streets of the city will also significantly increase the initial cost of the cafe.

In this article, we examined in detail, how much does it cost to open a cafe and what nuances should you pay attention to?.

Don't forget, there is no clear limit on how much money you need to open a cafe. It all depends on your wishes, the type of establishment, its location and capacity.

Even with a minimal budget, you can make a stunning and popular cafe among guests by coming up with a characteristic twist for it.

A cafe is a place where people come not only for food, but also for vivid impressions, a homely atmosphere and comfort. Keep this in mind when planning to open your own cafe.

Useful article? Don't miss new ones!
Enter your email and receive new articles by email