Renat Agzamov is the champion of Russia in confectionery art, the face of the Fili Baker brand, a popular baker among the stars of Russian show business. The culinary specialist creates from 2 to 2.5 thousand cakes a year.
Childhood and youth
Renat Agzamov was born on April 13, 1981 in Kyiv. According to the sign of the zodiac, the future culinary specialist is Aries. The boy's parents are ethnic Tatars. My father worked as a chef on the railway, so he knew the secret of cooking many national and European dishes. He was especially good at swimming. After the birth of children (another son, Timur, was brought up in the family), the Agzamovs moved to a permanent place of residence in Sochi.
At the age of 7, the boy first tried his hand at baking muffins and cookies. At the age of 10, Renat already knew how to bake bread. As a child, he had a piggy bank. When the savings turned out to be enough, Agzamov bought his first dessert mixer with them. And three years later, the teenager learned the secret of making caramel. At the age of 16, Agzamov pleased his loved ones with the first cake he created on his own.
Brother Timur Agzamov shared Renat's interest in cooking, which ultimately determined their biography. The father taught the children how to handle knives and food, and the grandmother inspired them to experiment with food. Renat and Timur Agzamov became famous cooks thanks to the interest in food instilled in the family.
In addition to his passion for cooking at school, Renat showed outstanding mathematical abilities, annually taking first place in the regional Olympiads. However, the young man did not choose a technical university, but went his own way.
Career
At the age of 15, Renat entered the culinary school in Krasnodar. Together with his brother, they were engaged in boxing at the same time at the CSKA Olympic Training Center. Sports and a love of cooking influenced Renat's external data. With a height of 175 cm, his weight now reaches 95 kg. Soon, family circumstances forced the Agzamovs to return to Sochi. My father suffered a stroke, and considerable sums were required for his recovery. The brothers had to become independent early. Timur went to work as a cook in a restaurant, and his brother got a job in a pastry shop.
In 2002, Renat took first place in the confectioners' championship in Krasnodar, which prompted him to move to Moscow. Agzamov and his brother went to the capital without connections and money. At first it was difficult, there was no housing and work, but gradually everything got better.
During the first 6 months of his life in Moscow, Renat worked in seven different places. He even worked for free to learn the necessary techniques, since the main priority for a man was professional growth.
Agzamov considers the position of pastry chef at the Nostalgie restaurant to be the beginning of his career in Moscow. The man worked there for about 2.5 years. Later, together with the former director of Nostalgia, Renat founded the catering service Creative Catering. The project was successful, but the partnership was not. Agzamov left the case and decided to go further.
At first, the confectioner was aimed at creating his own business, but then he decided to find a large company and offer her cooperation. Fili Baker became such a giant. The management of the company decided to cooperate with Agzamov. The Fili Baker Premium confectionery factory was built specifically for the new project.
In the production of products, only natural raw materials are used, as well as homemade recipes for cakes with sour cream cream. Thanks to a tough concept, the products of the confectionery plant are popular due to their impeccable taste. 100 employees are involved in the production of one piece of culinary art. When creating cakes, there are no barriers to the culinary specialist. These are designs with chocolate figurines, caramel diamonds, chocolate Louboutins, logos and swans.
Agzamov is the most famous Russian confectioner who designs cakes for celebrities. The average price of his baking is 2500 rubles/kg.
Massively popular cooking Renata Agzamova was made by the TV presenter "Doma-2", to whom the chef presented a cake for her birthday. The TV presenter posted a photo of the masterpiece on Instagram, after which interest in Renat's baking increased dramatically. Agzamov's clients became, and. The cake for was made in the imperial style. His weight was 400 kg.
Children love Agzamov's cakes decorated with figures of cartoon characters. An average such dessert weighs about 4 kg; they are most often baked at the factory. The confectioner admits that the most profitable line of his business is wedding cakes. The income from such products is many times higher, since each cake weighs from 10 to 100 kg.
Renat Agzamov has an official website where you can see examples of work and place an order. The confectioner has registered an account in "Instagram", where he posts joint photos with his wife, son and his creations. Agzamov is sure that only thanks to social networks the company managed to conclude contracts around the world. Today, Renat Agzamov's pastries are known in Japan, Australia, America, and the United Arab Emirates.
Renat Agzamov's answers to questions from InstagramThe champion of Russia in confectionery art believes that a person must constantly learn, and that gender, character, nationality or age are not important when preparing desserts. The main thing is knowledge and love for what you do. The chef himself does not stop learning for a minute. For example, while on vacation in the Maldives, Renat Agzamov adopted the recipe for Italian panettone, and in Turkey he learned how to cook Azerbaijani kutabs. During working hours, the culinary specialist visits European and Asian countries, where he did an internship.
At the end of 2016, it became known about the launch of a project on Channel One called "Tili Tele Testo" ("TiliTeleTesto"). In the show, amateur confectioners compete with each other in the preparation of desserts. The TV presenter of the program was chosen, and her husband and Renat Agzamov helped her. The program has been airing since 2017 on Sundays.
Renat Agzamov conducts confectionery workshops, acts on television, creates confectionery masterpieces, launches culinary projects. One of his brainchildren was the "International Exhibition of Cakes by Renat Agzamov".
The first city in which the confectioner presented his creations to the public was Kazan. To start the event, the culinary specialist chose the capital of Tatarstan not by chance, Renat considers Kazan his historical homeland. The exhibition has been open for a month since the end of 2016.
Personal life
Renat Agzamov is more willing to share culinary secrets than information about his personal life. It is known that the confectioner is married to a girl named Lera. The couple have a son, Timur. The wife inspires Renat to new achievements.
In honor of Lera, Agzamov named one of his best works - a fountain of chocolate and icing. The confectioner's son Timur does not share his father's love for sweets, he is accustomed to healthy eating from a young age.
Renat is not sure that the heir will want to continue his work in the future. According to Agzamov, family and favorite work are the main values in his life.
Renat Agzamov now
In 2018, Renat Agzamov's cake decorated the celebration of the year - the wedding and which was attended by VIPs and representatives of Russian show business.
Wedding cake of Nikita Presnyakov from Renat AgzamovAnother television project of Agzamov is the Culinary show, which has been broadcast on the Friday! TV channel since 2017. The program is designed for the participation of amateur cooks, among whom the strongest is determined. In the first season, Olga Vashurina became the winner.
The ratings of the program allowed the creators to launch the second season at the beginning of 2018, and the third is planned for 2019. The emotional style of communication of Renat Agzamov with the contestants is compared with the manner of communication of another TV presenter of the culinary show "On the Knives".
Confectioner Renat Agzamov makes a cakeThe popular TV presenter, in addition to the main show, also appears on the morning air, offering simple recipes in the author's section of the Friday Morning program.
Projects
- 2016 - "Tili Tele Dough"
- 2017 - "Culinary"
- 2018 - "Friday Morning"
Renat Agzamov- Chief specialist of the confectionery company.
Title holder:
Champion of Russia in confectionery,
- Winner of the World Championship,
- Member of the Russian Olympic team,
- Member of the Association of Ice Sculptors.
He often travels to France for internships, from where he brings new technologies. Recently he studied at the school of Olivier Beaujart, where he taught Christophe Mishalak (the best confectioner in the world, captain of the French team in confectionery).
His motto is: "Never stop there and constantly improve!"
The team also includes florists, graduates of the Japanese school "SOGETCU". They take part in the design of cakes and make chocolate flowers using a unique technology that cannot be distinguished from real flowers.
The team has graduates of the "Venice School of Gift Design" who will make the cake box a gift in its own right.
Among the confectioners there are real talented masters of their craft, capable of decorating a sweet yummy in an unusually beautiful way. But this unique confectioner-designer creates truly masterpieces.
Agzamov is a member of the board of the Guild of Chefs of Russia, the Russian confectionery team and even, oddly enough, the Association of Ice Sculptors. He has been baking since childhood - already at the age of seven he took a notebook with recipes from his grandmother and got up to the oven. Renata's brother, now one of the best Sochi cooks, was responsible for the "unsweetened" food in the house.
Renat runs a confectionery factory that supplies sweets to supermarkets in Moscow and St. Petersburg, and makes exclusive cakes for the soul - including for famous people like Garik Kharlamov, Ilya Reznik and Evgeny Plushenko. He regularly posts cakes on his Instagram, which has almost 300 thousand subscribers.
This Russian boxing champion did not continue his sports career, but plunged headlong into confectionery skills. Such a strange choice was understandable: at the age of 7, the boy baked his first pie, and after school he graduated from a culinary school in Sochi. He was always interested in cooking, and he enjoyed helping his grandmother in the kitchen. Having become world champions in confectionery art, he created a unique school that teaches complex technologies for making unusual cakes.
Culinary masterpieces made under the guidance of the most famous confectioner in Moscow resemble real art objects, which turn out to be not only fantastically beautiful, but also very tasty. Renat Agzamov's unique cakes are now scattered all over the world, and there are more people wishing to order them for the celebration every day. The young man is only 34 years old, and he has long been in charge of a large confectionery company. His premium art is now at the height of fashion, and all the stars of show business order cakes made by Fili Baker without fail.
Trained in different countries, Renat Agzamov, whose cake looks like a real work of art, often receives the most complex orders and easily completes them, shocking the audience with creativity and realism of details. A huge team works on amazing cakes: more than a hundred people each doing their own thing. Renat admits that the baker in his company does not work with chocolate, and the professional manufacturer of sweet sculptural compositions is not trusted with anything else, which is why such a large staff guarantees high quality products.
“We never deceive the customer, saying that the selected dessert will be low-calorie,” explains Renat Agzamov. A cake of an original shape and non-standard sizes, containing a huge amount of sugar, will not become dietary. The master warns those who are fond of flour that low-calorie sweet products simply do not exist in nature, and everyone who hangs such labels on their products is misleading the buyer for the sake of profit.
“The fashion for confectionery and their decorations often changes,” says Renat Agzamov. Cakes, the recipes of which are as close as possible to the ideas of proper nutrition, contain exclusively natural ingredients. Some ingredients are gone, others appear after the improvement of technologies, but none of the cakes presented by Agzamov contains chemistry. A few years ago, the company offered more than forty different fillings, but now it has settled on only seven. For example, the most delicate soufflé might not reach the customer, and yet some of Renat's creations travel a 12-hour journey by plane.
As you know, all confectioners are offended by half-eaten leftovers on a plate. Most often, mastic is left, with the help of which sweet products are decoratively decorated, turning them into a real work of art. All Renat Agzamov's exquisite cakes are decorated with his own invention - chocolate velvet. This light and thin layer of color, sprayed onto a sweet surface, adorns all of his masterpieces.
When asked about the possibility of repeating the cake at home, the confectioner replies that some of the work is, of course, available to housewives, but it will take a long time to tinker, but the main activity related to complex technologies is carried out only in special conditions. It was these basics that Renat Agzamov studied abroad for so long. The cake will not work if you follow the principle that all the components are taken, as they say, “by eye”. A large company that employs a huge number of professionals in their field cannot risk their reputation. In production, thermometers are used that control the temperature of various processes, on which an excellent result and excellent quality of the final product directly depend.
The confectioner who designed more than 2,700 wedding cakes has never repeated himself. Often his masterpieces are decorated with sculptures in the true height of a person, looking very realistic. For this occasion, Renat's team employs masons who carve figurines, later the confectioner takes off their mold and begins his work with chocolate. Before sculpting, photographs of the main character in full face and profile are carefully studied, and labor-intensive work takes up to 5 days.
But Renat Agzamov is famous not only for fantastically beautiful confectionery creations. The cake, elegantly decorated, is not the only thing he can boast of. It took him 1.5 years to develop a real chocolate fountain spouting liquid glaze. And recently he amazed everyone with the skill of a cook and magician, who sent a huge cake into free flight. I must say that no one in the world does this.
Renat has a lot of dreams that he will definitely bring to life: now, for example, he is working on a unique project of a sweet masterpiece in which a chocolate-vanilla heart will beat. Well, let's wish good luck to the master of confectionery art, who makes the audience admire his bright creations.
Renat Agzamov (on Instagram - renat_agzamov) was born in Sochi in 1981, on April 13. Known for the program "Confectioner" on the TV channel Pyatnitsa. The attitude of the audience towards him is complex, because, despite his professionalism and talent in the confectionery business, he impresses with his severe aggressive character and extremely tough attitude towards those who came to study with him. Let's see what Renat Agzamov is on Instagram?
He, too, has come a long way. For the first time he came to Moscow at the age of 15: he studied at the culinary school, lived in the barracks and boxed at the CSKA Olympic Training Center. And in 1999 he was officially drafted into the army, and this was not a problem at all, because he already belonged there. However, after a while his father was paralyzed after a stroke, and the young man had to return home and provide for his family. Renat got a job in a confectionery shop, where he already began to attract the attention of customers with his creations. And no wonder: he baked his first cupcake at the age of 7, since then he has been constantly baking something. In 2002, he won the confectioners' championship and decided that in Sochi he had reached the ceiling, it was time to move on.
With his brother-cook Arzamov again went to Moscow. At first, they were haunted by failures, which were mainly related to finding an apartment, but gradually everything settled down. First, he got a job in a cafe on Kitay-Gorod and changed 7 jobs in the first six months, simply because he wanted to constantly learn something new. For the first time, he stayed for 2 and a half years at the Nostalzhi restaurant, where he began to make the most unusual desserts in Russia. He then moved to Legato, where he managed a network of businesses. After working there for a while, he wanted to start his own business, but realized that he could not stand the competition, and then he began to call large enterprises that produce cakes, and ended up in Philly Baker. He is now the face of Philly Baker Premium.
Until recently, Renat Agzamov did not try to promote himself and did not believe in the power of social networks like Instagram, he hoped for word of mouth, so fame came to him unexpectedly, after Olga Buzova told everyone about him. The first thing you notice on Renat Agzamov's Instagram is his cakes. He bakes and decorates celebrity confections, some of which are simply amazing. For example, Renat posted on Instagram a cake for Galustyan, which is made in the shape of ... Galustyan himself in a panda costume. And this is not the most amazing creation. And recently, Renat posted on Instagram a photo of a 4-ton cake created in a video of the Zwinger Palace with a monitor inside to show the bride and groom, and with a ventilation system to cool it, because the electronics heat up. Surely, Elena Letuchaya would approve of such an approach!)
Despite the image of Renat Agzamov in the program, on Instagram the confectioner appears as a gentle person: among the latest posts, for example, there is a video with his and his little son’s appeal to Lera (wife and mother, respectively), and in the comments to him the man writes that the family is for him is the most important thing in life. He loves his wife Lera very much, whose photo also sometimes appears on Renat Agzamov's Instagram. The official Instagram of confectioner Renat Agzamov generally amazes subscribers, first of all, with his works, and, judging by the signature on the Instagram page, he loves his work.
Renat Agzamov - pastry chef, creator of unique multi-tiered cakes of impressive size, champion of the Russian Federation in confectionery, member of the board of the National Guild of Chefs, head of the confectionery production of the Fili Baker company, expert on the Tiliteletesto culinary shows on First and Confectioner on channel "Friday!", Former boxer.Among the clients of the "king of cakes", as he was called more than once in the media, are the President of Kazakhstan Nursultan Nazarbayev, singer Filipp Kirkorov, showman Alexander Revva, daughter of the President of Chechnya Aishat Kadyrova, producer Yana Rudkovskaya, TV presenter Ksenia Borodina and other famous people, as well as corporate clients, including Gazprom, Aeroflot and Lukoil.
Childhood
The future creator of masterpiece cakes was born on April 13, 1981 in Kyiv. Their family soon moved to Sochi, where he lived until moving to Moscow in 2002. By nationality, Renat is a Tatar. He has a 4-year-old brother Timur.The head of the family was the head chef of the dining car, and both sons showed an interest in cooking from an early age. The grandchildren's passion was supported by their grandmother, who became the main adviser and inspirer of their gastronomic experiments.
Renat baked his first culinary product on his own at the age of 7. It was a cake, a capricious and rather difficult product to prepare. At the age of 10, he already knew how to bake bread. In the same period, the boy bought his first mixer, saving money in a piggy bank.
From the age of 12, during the summer holidays, he went to the kitchens of the city's restaurants and helped beat eggs, sort out nuts, and perform other assignments in order to learn culinary tricks by watching the work of masters.
Labor activity
At the age of 15, following Timur, he went to Krasnodar and entered a culinary school. At the same time, they were engaged in boxing at the CSKA Olympic Training Center. Soon the brothers had to return to Sochi due to the serious condition of their father - he had a stroke. To support the family and help their father cope with the disease, they went to work: Timur as a cook, and he as a confectioner. 
In the period 1999-2001. Renat served in the army. After demobilization, he continued to do what he loved. In 2002, the young man became the winner of the local confectioners' championship, and realized that he had reached the ceiling in Sochi. Dreaming of developing professionally and earning more, he decided to move to Moscow.
In the same year, the Agzamov brothers went to the capital. At first, everything was terrible for them - no money, no friends, no housing. They even had to spend the night at the Kursk railway station. But over time, their lives improved. At first, Renat found work in a cafe-confectionery in Kitai-Gorod. Then, in six months, he changed 7 more jobs in order to study the features and details of cooking various types of dishes.
Confectioner Renat Agzamov makes a cake
Having gained sufficient experience, the purposeful Sochi resident managed to win a casting for the post of pastry chef at the popular Nostalgie restaurant, where only the French had previously worked. In this position, he experimented a lot with the combination of ingredients in dishes, creating truly unexpected options for desserts: sweets with garlic or beer, ice cream with wasabi.
In 2005, he received an invitation to work in the Legato confectionery chain, famous for its wide range of exclusive chocolates. He had then, as a leader, to master not only new recipes and production technologies, but also learn how to make technological and economic calculations. As Renat later noted, at that time he bought himself the first laptop in his life.
Then, together with two partners, he created the Creative Catering enterprise, specializing in organizing off-site banquets, receptions, barbecues and other types of catering services. The project turned out to be successful, paid off in 3 months, but due to disagreements between the founders, it soon fell apart.
After that, Agzamov decided that he was ready to create his own business. During this period, he was invited to Tatarstan to help organize a chain of coffee shops "Chocolate", owned by the daughter of the head of "Tatarstan-Bank". At the end of the work, he shared his plans with the girl's father, who gave him wise advice - instead of establishing his own small and uncompetitive production, find a large and strong company that would agree to cooperate with him.
As a result, upon his return to Moscow, he managed to interest the leadership of the industry giant Fili Baker with the developed series of original cakes and his other ideas. In 2006, the Fili Baker Premium factory was created, where, under the guidance of a talented culinary specialist, they first began producing the Rustic Pancho cake, which was a huge success, and later - exclusive desserts of his authorship.
Renat Agzamov and his Pancho cake
The largest share of the company's profits (more than 90 percent) came from orders for wedding cakes, the recipe for which he came up with himself. In terms of the number of products produced, children's cakes were in the lead. The growth in the popularity of Renat's creations was greatly influenced by the posting on the Internet by TV presenter Ksenia Borodina of a photograph of the ordered cake along with words of gratitude. A couple of days after that, the number of Agzamov's followers on Instagram, where you can see his work, increased 5 times.
By 2017, Fili Baker Premium has gained wide popularity not only at home, but also abroad. She has implemented international projects in Japan, France, Italy, America, UAE. Renat delighted customers with cakes in the form of palaces, dinosaurs, fountains and even flying art objects.
In order to improve knowledge and skills, the "star confectioner" underwent internships in Turkey, Switzerland, Italy, and France. He himself conducted training seminars, tournaments, organized exhibitions, participated in the shows "Tiletetesto" and "Confectioner".
Renat Agzamov's personal life
The cook is married. His wife's name is Valeria. She is his ideological inspirer, in her honor Renat created one of his most skillful works - a fountain where glaze flowed instead of water. He worked on this perfection for more than a year.For Russian stars, Renat Agzamov has long become not only a true friend, but also a real magician, capable of fulfilling the most cherished culinary desires with a wave of his hand.
The pages on social networks of domestic celebrities are equally full of photos of the best outfits from world couturiers and images of incredible cakes. Every day, celebrity birthdays turn to Renat Agzamov with a request to make a unique cake for them. Now the confectioner is unlikely to remember for which of the artists he prepared his first masterpiece. His cakes, reminiscent of art objects, are very popular among the first persons of show business, regardless of age, status, field of activity and marital status.
So, for example, Renat is most proud of the sweet gifts created especially for Iosif Prigogine, Ksenia Borodina, Garik Kharlamov and Olga Buzova among recent orders.
“Recently, for example, the children of Joseph Prigogine ordered a cake for him,” Renat shares his memories. - The idea was the following: he is often compared with Shrek, and we decided to play this fact in a good way. They sit in an embrace and talk on the phone. This, by the way, is another property of Prigozhin - everyone knows that he has several phones and he is constantly talking to someone.
- Before that, we made a cake for Garik Kharlamov by order of Christina Asmus. For her beloved husband, she wanted to do something original, and when we fantasized, the idea came immediately after Christina uttered Garik's nickname "Bulldog". We created a completely luxurious cake, where Garik seemed to be saddling a giant bulldog.
Erect a chocolate fountain or make caramel diamonds - nothing is impossible for this culinary genius. Just the other day, Renat Agzamov became the owner of not only confectionery secrets and an enviable client base, but also an order for a cake weighing four tons. An unusual wish was received by a star culinary specialist from India. And, although orders are accepted only in Russia, for the sake of a truly unusual case, Renat, together with the team, decided to go to a country of contrasts.
Not wanting to miss the opportunity to meet the great confectioner before his departure, Heat.ru, at the personal invitation of the star culinary specialist, visited the holy of holies - the confectionery shop of the Fili Baker Premium company. Despite the early Saturday morning, work was already in full swing in a cozy workshop near Moscow - secretaries scurrying back and forth, young apprentice confectioners and customers who were behind their cakes in an endless stream.
Two knocks on the door and on the threshold, blinding with his signature smile, Renat himself appears.
“Can we do it in two hours?” I have an interview scheduled for 12,” the owner immediately warns.
But, alas, we are not able to comprehend the basics of decorative culinary art in a couple of hours. We have to let the master go for an interview (by the way, Renat personally interviews potential employees, from drivers to chefs), and continue the conversation with a smiling girl at the reception.
How much is this panda cake? we are interested.
– The cake weighs about 15 kilograms and costs 43 thousand. - the girl answers, while we continue the promenade past the showcases with "exhibits".
Cake "Pandas"
Cakes behind glass, which appear to the eyes of each guest, are real. Some of Renat's works are placed on windowsills and tables - many people are afraid to even touch all this beauty, not to mention cutting the cake into pieces. Renat does not let everyone into the storehouse of decorative masterpieces. Afraid of hurting the numerous figures placed on the shelves, the film crew is neatly positioned in the very corner so as not to interfere with the confectioner's work. The shelving of the workshop is lined up and down with edible figures. Easter chickens, shoes of the famous Christian Louboutin brand - all this is made of Belgian chocolate.
Soon Renat presented a real miracle - a cake decorated with red velvet and a chocolate crown. According to the confectioner, "Empress" is the most popular. The scheme for creating a masterpiece, at first glance, is simple: a pre-made carrot cake with cinnamon and walnuts is coated with Italian cream based on mascarpone cheese, and then sent to a special chamber, where it is covered with so-called chocolate velor. The cost of this masterpiece, weighing 3 kilograms, is 10 thousand rubles. Compared to the "Pandas", of course - a little, but no less tasty.
Cake "Empress" - 10 thousand rubles (3 kg)
Loading...